I loved creating this promotional video for Coast Clothing.
Software
XD Premier Pro Klaviyo Miro
Outputs
UI Design & Prototypes UX Video Brand Design
Client
Coast Clothing Co.
Date
2019 to present
Who are Coast Clothing?
Coast Clothing Co. offers a clothing range that not only complements personal style but also supports a more sustainable, fashion-forward future.
By using eco-friendly fabrics and ethical production methods, Coast prioritises sustainability and maintains a positive impact on the environment.
Challenge
Coast Clothing Co. needed a complete makeover to stay up to date with the latest fashion trends. To help them achieve their goal, I started by designing their logo and brochure, followed the UI for their online shopping store for mobile and desktop and finally google ads. I then put together a short promotional video, that would capture the brand’s identity, this would be showcased on the website and parts to be used on socials.
UI
Consistency in branding elements, such as colour schemes and typography, was carefully maintained across both platforms to create a recognisable brand presence. For the mobile interface, I focused on designing a responsive layout that ensures an optimal and engaging experience on smaller screens, prioritising easy navigation and a visually appealing design. Using placeholder images that allowed them to easily insert their own visuals.
Responsive & Animated Banners
I created fully responsive banners to align with Coast Clothing branding that look perfect on all screen sizes.